Product judgment
AI Made Execution Cheaper. It Did Not Make Product Judgment Cheaper.
· 5 min read
Lower execution cost does not reduce the cost of deciding what to build, for whom, and why. In many teams, those judgment costs are rising.
Thinking
Essays and framework work on AI-native product management, agentic workflows, context frameworks, PRDs in an AI world, token economics, and product operating systems.
Product judgment
Sometimes Your Activation Problem Is Actually an Acquisition Problem
· 4 min read
Signup without activation can look like an onboarding failure. Often it is a signal that the wrong people arrived, or that demand was never strong enough to begin with.
Product operating systems
Product Work Needs an Operating System, Not a Prompt Library
· 5 min read
I think prompts get a team moving, but they do not give the work anywhere to go. That is where a product operating system starts to matter.
Context architecture
Context Is Not Chat History
· 5 min read
I keep seeing context treated like everything the agent has ever been told. That works for a conversation. It gets weird when the agent needs to do actual work.
AI execution economics
The Next Competitive Edge Is Not Output, It’s Cost
· 4 min read
As capability equalizes, the frontier may shift from who can generate impressive output once to who can consistently extract the most value per unit of compute.
Interface design in agent era
The Death of the Button Click
· 4 min read
When interaction becomes conversational and mediated, the center of gravity may shift from persuasion to clarity.
Machine-readable web
If Your Website Can't Be Grepped, It Might Not Exist
· 5 min read
Your primary audience is increasingly not a human with a mouse. It's an agent with a parser.